Description:
This Mild Seven Lights pack is a special edition for the Hong Kong market. The front side features a Hong Kong cityscape with tall buildings and a panorama of Victoria Harbour. Above the city is the Chinese name "香港" (Hong Kong) and below it is the Latin script "HONG KONG". The back of the pack retains the classic Mild Seven design with a blue vertical stripe and the words "Lights - Charcoal Filter". At the bottom is the words "Low tar & nicotine", typical of lighter cigarette variants. The soft pack format has a film that has darkened in places over time, but has maintained its neat shape without tears.
Value assessment:
Collectible Value: Above average. The Mild Seven Hong Kong Edition is a regional edition that has become sought after among collectors in Asian markets due to its limited production run.
Condition assessment: Unopened, soft package, original film, visible oxidation spots on the surface.
History and popularity: Mild Seven is one of the most famous Japanese tobacco brands, later renamed Mevius. This release was intended for the Hong Kong market before the regional shift to new brands after the 2000s. Due to its distinctive visual design (cityscape), this pack is often included in Asian-themed collections.
