Description:
This Philip Morris variant is a very interesting Argentine edition, combining the classic brand style with an advertising campaign. GOING IN PARTS ("Go for the part"). Slogan and additional text BUSCA LAS PIEZAS EN LOS PAQUETES ("Search for parts in packs") testifies to a limited-time promotion where cigarette packs were used as a means of gambling or collecting games.
The basic design scheme maintains the traditional Philip Morris structure – a white background, a red central shield with the logo and a gold vertical element. At the top is a blue rectangle with three stars, symbolizing international quality.
A green excise stamp „Código Nº 40 – CIGARRILLOS“ is affixed to the top. The inscription „El fumar es predicamential para la salud“ is visible on the side.
The pack combines classic elegance with a temporary, promotional message, making it stand out from the usual Philip Morris releases. It is a rather rare design that appeared on the market for a short period of time - as a special edition for the local market.
Value assessment:
– Collectible value: Higher than average. Due to limited edition and promotional elements (It goes in parts.) this variant is sought after among collectors in Philip Morris and the Argentine market.
– Condition assessment: Excellent - cellophane is intact, excise stamp is original, surface is clean.
– Historical data and popularity: „Philip Morris used this period as a transition to more modern packaging with marketing elements. Such releases were short-lived and are therefore considered collectible today.
