Description:
This Bond Street Lights pack is a special promotional edition created as part of the large-scale campaign „Выигрываем вместе!“ (Let's win together!). The design of the pack is distinguished by blue tones, two sports cars and information about the prizes and conditions of participation. On the back side, prizes are presented: cars, cameras, camcorders, phones, etc. The main message is to encourage buyers to collect codes and win. The campaign period is indicated: October 1, 2009 - January 17, 2010. The pack has an official Russian excise stamp, warnings about the harm of smoking are in Russian.
Value assessment:
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Collectible value: Average. Although not a limited edition, it is part of a short-lived promotional campaign, and therefore has lasting value among collectors of promotional or promo packs.
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Condition assessment: Unopened, original film, excellent condition.
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Historical data and popularity: Bond Street is one of the most widely distributed brands in Russia and Eastern Europe. This pack is an unusual variant, as promotional editions were usually limited in time, not in print run. Such editions are rare in the long-term collectible market, as most of them were consumed and not preserved.
