Description:
This REX cigarette pack features classic European design. Thin vertical grey lines are arranged on a white background, and the brand name „REX“ is printed in bright red letters in the center. Above the name, a coat of arms with a crown and the initials „ff“ is visible, under which „King Size“ is marked. At the bottom, on a dark grey background, „Con Filtro“ is written. The pack has a gold accent at the top, and the entire structure is rigid, covered with film. The design is subtle, in keeping with the aesthetics of Italian cigarettes of the period – clean, refined, without excessive graphic elements.
Value assessment:
Collectible value: Average. REX is one of the classic Italian tobacco products, so it may be of interest to collectors who collect Central and Southern European brands.
Condition assessment: Unopened, film intact, minor deformations in the corners.
Historical data and popularity: REX cigarettes were popular in Italy and some other European markets in the late 20th century. This edition "Con Filtro" (with filter) belongs to the standard series produced for the local market, so it is not a limited edition or anniversary release. The brand was eventually discontinued, which gives it some additional collector's value.





