{"id":10652,"date":"2025-06-06T08:12:49","date_gmt":"2025-06-06T06:12:49","guid":{"rendered":"https:\/\/colligatum.com\/?post_type=product&p=10652"},"modified":"2026-04-12T07:08:47","modified_gmt":"2026-04-12T05:08:47","slug":"west-lights-ruhrt-euch","status":"publish","type":"product","link":"https:\/\/colligatum.com\/en\/product\/west-lights-ruhrt-euch\/","title":{"rendered":"West Easter edition"},"content":{"rendered":"

Description:<\/strong>
This West cigarette pack is another limited edition design variant from a special advertising series launched in Germany. The name \u201eR\u00dcHRT EUCH!\u201c (lit. \u201eMOVE!\u201c or \u201eSHOW UP!\u201c \u2013 a military command) suggests a militaristic or sporty tone. The pack features an athletic female torso in a camouflage swimsuit and a yellow bird emblem. This is one of the iconic visual versions of the West advertising campaign. The design is designed to appeal to young people and is distinguished by its sense of humor and unexpected aesthetic.<\/p>\n

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Value assessment:<\/strong><\/h3>\n
    \n
  • \n

    Collectible value:<\/strong> High. This design of West packs, with provocative or even absurd images, is highly prized. Due to their limited edition and distinctive design, they are sought after not only by tobacco packaging collectors but also by advertising design enthusiasts.<\/p>\n<\/li>\n

  • \n

    Condition assessment:<\/strong> Unopened, with original film - ideal collectible condition.<\/p>\n<\/li>\n

  • \n

    Historical data and popularity:<\/strong> One of the more recognizable packs from the West campaigns, often discussed on German collectors' forums. The 25 cigarette size adds even more exclusivity as it is a rarer pack.<\/p>\n<\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"

    Brand and name:<\/strong> West Lights "R\u00fchrt euch!" (limited edition design pack)<\/p>\n

    Size:<\/strong> 25 cigarettes<\/p>\n

    Country of manufacture:<\/strong> Germany<\/p>\n

    Production period:<\/strong> Around 2000\u20132005.<\/p>\n

    Package type:<\/strong> Hard pack<\/p>","protected":false},"featured_media":26838,"template":"","meta":{"_surecart_dashboard_logo_width":"180px","_surecart_dashboard_show_logo":true,"_surecart_dashboard_navigation_orders":true,"_surecart_dashboard_navigation_invoices":true,"_surecart_dashboard_navigation_subscriptions":true,"_surecart_dashboard_navigation_downloads":true,"_surecart_dashboard_navigation_billing":true,"_surecart_dashboard_navigation_account":true,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}}},"product_brand":[],"product_cat":[151],"product_tag":[],"class_list":{"0":"post-10652","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-germany","7":"desktop-align-left","8":"tablet-align-left","9":"mobile-align-left","11":"first","12":"instock","13":"sale","14":"shipping-taxable","15":"purchasable","16":"product-type-simple","17":"add-to-wishlist-before_image"},"_links":{"self":[{"href":"https:\/\/colligatum.com\/en\/wp-json\/wp\/v2\/product\/10652","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/colligatum.com\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/colligatum.com\/en\/wp-json\/wp\/v2\/types\/product"}],"version-history":[{"count":2,"href":"https:\/\/colligatum.com\/en\/wp-json\/wp\/v2\/product\/10652\/revisions"}],"predecessor-version":[{"id":26848,"href":"https:\/\/colligatum.com\/en\/wp-json\/wp\/v2\/product\/10652\/revisions\/26848"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/colligatum.com\/en\/wp-json\/wp\/v2\/media\/26838"}],"wp:attachment":[{"href":"https:\/\/colligatum.com\/en\/wp-json\/wp\/v2\/media?parent=10652"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/colligatum.com\/en\/wp-json\/wp\/v2\/product_brand?post=10652"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/colligatum.com\/en\/wp-json\/wp\/v2\/product_cat?post=10652"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/colligatum.com\/en\/wp-json\/wp\/v2\/product_tag?post=10652"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}