{"id":17260,"date":"2025-07-30T07:27:48","date_gmt":"2025-07-30T05:27:48","guid":{"rendered":"https:\/\/colligatum.com\/?post_type=product&#038;p=17260"},"modified":"2025-07-30T07:27:48","modified_gmt":"2025-07-30T05:27:48","slug":"long-johns-120s","status":"publish","type":"product","link":"https:\/\/colligatum.com\/en\/product\/long-johns-120s\/","title":{"rendered":"Long Johns 120s"},"content":{"rendered":"<p data-start=\"351\" data-end=\"856\"><strong data-start=\"351\" data-end=\"365\">Description:<\/strong><br data-start=\"365\" data-end=\"368\" \/>\u201eLong Johns 120s is a classic American long-format cigarette pack, the design of which is distinguished by vertical red stripes, a white background and a black brand inscription. At the top of the pack is marked &quot;120s&quot; on a red background. The minimalist but clearly recognizable design was typical of US budget cigarettes of the time. The sides of the pack feature filtration and warning texts. The outer surface shows clear signs of aging - brown spots and traces of film oxidation.<\/p>\n<p data-start=\"858\" data-end=\"881\"><strong data-start=\"858\" data-end=\"881\">Value assessment:<\/strong><\/p>\n<ul data-start=\"883\" data-end=\"1428\">\n<li data-start=\"883\" data-end=\"1046\">\n<p data-start=\"885\" data-end=\"1046\"><strong data-start=\"885\" data-end=\"905\">Collectible value:<\/strong> Average. The pack represents a budget, lesser-known US brand, but the 120mm long format adds a bit of extra value.<\/p>\n<\/li>\n<li data-start=\"1047\" data-end=\"1207\">\n<p data-start=\"1049\" data-end=\"1207\"><strong data-start=\"1049\" data-end=\"1071\">Condition assessment:<\/strong> Unopened, but there are obvious storage damages - rust stains, darkening, and deteriorated condition of the film, especially in the upper part.<\/p>\n<\/li>\n<li data-start=\"1208\" data-end=\"1428\">\n<p data-start=\"1210\" data-end=\"1428\"><strong data-start=\"1210\" data-end=\"1250\">Historical data and popularity:<\/strong> \u201eThe Long Johns brand was known in the US as a cheap alternative to traditional brands. The 120mm versions were produced for a niche audience but did not capture a significant market share.<\/p>\n<\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p data-start=\"109\" data-end=\"159\"><strong data-start=\"109\" data-end=\"143\">Brand and name:<\/strong> Long Johns 120s<\/p>\n<p data-start=\"161\" data-end=\"198\"><strong data-start=\"161\" data-end=\"171\">Size:<\/strong> 20 cigarettes, 120 mm long<\/p>\n<p data-start=\"200\" data-end=\"247\"><strong data-start=\"200\" data-end=\"218\">Country of manufacture:<\/strong> United States of America<\/p>\n<p data-start=\"249\" data-end=\"314\"><strong data-start=\"249\" data-end=\"273\">Production period:<\/strong> Late 20th century (probably 1970s\u20131980s)<\/p>\n<p data-start=\"316\" data-end=\"349\"><strong data-start=\"316\" data-end=\"334\">Package type:<\/strong> Hard pack<\/p>","protected":false},"featured_media":17207,"template":"","meta":{"_surecart_dashboard_logo_width":"180px","_surecart_dashboard_show_logo":true,"_surecart_dashboard_navigation_orders":true,"_surecart_dashboard_navigation_invoices":true,"_surecart_dashboard_navigation_subscriptions":true,"_surecart_dashboard_navigation_downloads":true,"_surecart_dashboard_navigation_billing":true,"_surecart_dashboard_navigation_account":true,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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