{"id":23509,"date":"2025-10-26T12:15:34","date_gmt":"2025-10-26T10:15:34","guid":{"rendered":"https:\/\/colligatum.com\/?post_type=product&p=23509"},"modified":"2026-04-14T06:54:50","modified_gmt":"2026-04-14T04:54:50","slug":"belair-refreshing-menthol","status":"publish","type":"product","link":"https:\/\/colligatum.com\/en\/product\/belair-refreshing-menthol\/","title":{"rendered":"Belair Refreshing Menthol"},"content":{"rendered":"

Description<\/strong><\/h3>\n

Belair Refreshing Menthol<\/em> \u2013 is one of the classic US menthol cigarette brands, produced Brown & Williamson<\/em> corporation, which also operated the Kool, Raleigh, and Viceroy lines.
This pack reflects the design style of mid-range cigarettes in the US in the late 20th century: vertical fine lines on a white background<\/strong>, central green shield with coat of arms<\/strong> and minimalist inscription Belair<\/em> \u2013 like a symbol of cleanliness and freshness.<\/p>\n

The upper part is marked with a yellow bar with the inscription \u201e"NEW LOW PRICE"\u201c<\/strong>, typical of promotional campaigns in the US market, where the manufacturer sought to compete with other menthol brands by offering a lower price.
The package has a typical 1990s US visual style \u2013 simple, clear, practical and somewhat conservative, without excessive graphic elements.<\/p>\n

\n

Value assessment<\/strong><\/h3>\n

Collectible value:<\/strong> Average.<\/em>
Although Belair is not as iconic as Cool<\/em> whether Salem<\/em>, this brand is interesting for its place in the history of US menthol cigarettes. Version with surviving promotional banner NEW LOW PRICE<\/em> is rarer and valued slightly higher than the standard edition.<\/p>\n

Condition assessment:<\/strong> Excellent - original cellophane, all labels in place, colors not faded.<\/em><\/p>","protected":false},"excerpt":{"rendered":"

Brand and name:<\/strong> Belair Refreshing Menthol<\/em>
Manufacturer:<\/strong> Brown & Williamson Tobacco Corporation<\/em>
Country of origin:<\/strong> United States of America (USA)<\/em>
Production period:<\/strong> around 1990\u20132000.<\/em>
Package type:<\/strong> soft pack<\/em><\/p>","protected":false},"featured_media":23456,"template":"","meta":{"_surecart_dashboard_logo_width":"180px","_surecart_dashboard_show_logo":true,"_surecart_dashboard_navigation_orders":true,"_surecart_dashboard_navigation_invoices":true,"_surecart_dashboard_navigation_subscriptions":true,"_surecart_dashboard_navigation_downloads":true,"_surecart_dashboard_navigation_billing":true,"_surecart_dashboard_navigation_account":true,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}}},"product_brand":[],"product_cat":[202],"product_tag":[],"class_list":{"0":"post-23509","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-united-states","7":"desktop-align-left","8":"tablet-align-left","9":"mobile-align-left","11":"first","12":"instock","13":"sale","14":"shipping-taxable","15":"purchasable","16":"product-type-simple","17":"add-to-wishlist-before_image"},"_links":{"self":[{"href":"https:\/\/colligatum.com\/en\/wp-json\/wp\/v2\/product\/23509","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/colligatum.com\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/colligatum.com\/en\/wp-json\/wp\/v2\/types\/product"}],"version-history":[{"count":1,"href":"https:\/\/colligatum.com\/en\/wp-json\/wp\/v2\/product\/23509\/revisions"}],"predecessor-version":[{"id":23510,"href":"https:\/\/colligatum.com\/en\/wp-json\/wp\/v2\/product\/23509\/revisions\/23510"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/colligatum.com\/en\/wp-json\/wp\/v2\/media\/23456"}],"wp:attachment":[{"href":"https:\/\/colligatum.com\/en\/wp-json\/wp\/v2\/media?parent=23509"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/colligatum.com\/en\/wp-json\/wp\/v2\/product_brand?post=23509"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/colligatum.com\/en\/wp-json\/wp\/v2\/product_cat?post=23509"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/colligatum.com\/en\/wp-json\/wp\/v2\/product_tag?post=23509"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}